In this world of emerging internet users
and the rise of competition, it is very hard to lose a client or to hold on to.
Losing a client is both, a loss to the business and disappointing at the same time.
It is ironic how one simple mistake can cost you, long-term clients. Well, in
this blog I will tell you some important mistakes to avoid to not lose clients.
Slow/Late Responding:
The client already knows there are a dozen
companies that are providing the same services as you, or better than you. So
you have been always alert and never be late in responding to the client.
Lacking Courtesy:
Every client is special and they want to be
treated as special, after all, they are giving you their money. So, always go
the extra mile in delivering them or, making them feel special to maintain
their trust in your company.
Ignoring Client Feedback:
Client satisfaction is the number one
priority here, and, the best way to do is by asking them for suggestions and improvements.
In return for those suggestions, you can always welcome them. Failure to do
with client feedback will result in driving them away.
Treating Differently:
Every client is equal, and so, they should
not be treated differently.
The moment your clients know that they are
being treated differently, they will be bound to walk away from you and your
business.
Hidden Fee:
No one likes hidden charges and to pay
extra money. Most businesses charge more money in terms of hidden charges
create a sense of discomfort and reliability to the clients, and, you do not
want that to happen.
Push Too Hard For The Deal:
It is advised to make your voice heard and
your pitch about what you are selling, but never push too hard for it. The
client, on the other hand, becomes discomfort by you forcing him into
something. Trust in yourself, the sale will happen if it is meant to be.
Work In A Mess:
Your first impression is and always be the
last impression. So always make you and your business along with your office
tidy for a good and professional experience to the client. Everyone loves to do
business in a clean environment, makes it more professional.
Overpriced Services/Products:
Pricing is a sensitive matter, and, can
create misunderstandings between the client and the business. Always enlist
every breakdown of the services or the product you are selling, and have a
survey around the market for the concerned services/products before posting
your own. Remember, always go the extra mile.
Underestimating Your Competitors:
With emerging businesses every day and
every second. Losing several clients can be very dangerous. Same as losing
clients, underestimating your competitors can be dangerous as well and can cost
massive. So always pay good attention to what your competitors are doing and
their strategies to promote their business and hence, their clients.
Conclusion:
As you can see, there are a ton of mistakes
that people do which causes them to lose clients over time. Make sure to undo
these important mistakes just to have that edge amongst your competitors, and
trust me, your clients will go a long way.
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